Gus Prestera is an instructional design consultant, Certified Performance Technologist (CPT), and President of effectPerformance, Inc. He holds his Ph.D. in Instructional Systems, an MBA, and a BS in Marketing. Gus combines extensive practical experience with a broad knowledge base. Specializing in performance-based instructional design and e-Learning, Gus has helped organizations in various industries analyze, design, develop, implement, and evaluate training programs and curricula.

 

Articles by Gus Prestera, Ph.D.

Managing the Unmanageable Subject Matter Expert

(2/12/07)
One of the enduring challenges in e-Learning is making effective use of subject matter experts (SMEs). Designers must rely on the SME for expert content knowledge. The expert often has no time and little interest for participation in e-Learning development. In this article, the authors offer best practices that you can put to work right away to resolve this challenge.

Put the Learning Back in e-Learning — Making it Meaningful, Relevant, and Engaging

(3/27/06)
While popular with training managers, courseware is less popular among learners. Studies over the years have found that 20% to 70% of corporate learners do not complete online courses. The consistent finding is that learners drop out of online courseware more often than they drop out of face-to-face instructor-led courses. Here's what you can do about this.