Rick Wilson works in the learning industry, filling consulting assignments in the management and application of technology and uses of content for knowledge transformation and knowledge acquisition. Often functioning as a learning architect, he gets recognition for his work in the design and development of learning technology and content management solutions. His engagements are usually in complex enterprise environments where he facilitates engineering strategy and methods to exploit the value of content. Rick has a particular interest in how content moves into, through and out of an organization to content consumers.
Rick recently coined the term “content experience management”, which represents his perspective concerning learning and content management, learning technology, content design and development, and multi-channel content delivery. He writes and present on various topics concerning content strategy.
In his roles as learning architect he innovates with web technology and the development of opportunities for expanding how the knowledge consumer uses and evolves the application and use of the web and mobile devices.
Articles by Rick Wilson
Content Strategy, Part 3: Digging into the Fundamentals
(4/2/12)Content strategy means taking responsibility for the information in the organization – not control of it. It means dealing with difficult changes and challenges in the midst of growing content chaos. Content strategy is simply getting a grip on understanding what content is, where it is, and how to use it. It’s a Business 101 issue – contributing to business results. Here’s how.
Content Strategy, Part 2: Naked Truths and Fundamentals
(9/26/11)Continuing the discussion of how to build a strategy for orderly content creation, this exploration of what content is expands on the first three Fundamentals and introduces a content strategy framework.
Content Strategy, Part 1: What It Is, and Why You Need It
(8/29/11)Anyone and everyone seems to be creating content for learning, but how well is that content put together? To have a successful “open door” policy on content creation, we need a strategy to ensure orderliness in our messy world of learning. Part one of three parts on how to build that strategy.
Learning Content Is Not Your Job Any More: The Effect of Convergence
(6/21/11)Our roles are changing, as content types converge. Dealing with transformative change requires changes in thinking and changes in working. One answer is intelligent content engineering. Here’s a high-level overview of the concept and the practices needed.
Engineering Intelligent Content for Mobile Learning
(3/24/11)Adding mobile devices to the channels available for learning does far more than “putting a classroom in every pocket.” The ability to move around and to contextualize learning based on the learner's location breaks the classroom metaphor and opens up new possibilities for learning. Here are some key issues and considerations about engineering intelligent learning content for a mobile world.

