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Learning Solutions Conference & Expo 2012 - Social Track
206 A Manager's Practical Guide to Implementing Social Learning
304 Using Blogs to Drive Both Informal and Formal Learning
406 Integrating Social Media into Your Learning Strategy – Local Success Stories
410 A Practitioner's Guide to Starting an Employee-driven Learning Culture
510 Effective Social Media Uses for Organizational Onboarding
605 Back to Basics: Using Social Media in a Blended Delivery Program
710 Social Learning: Engaging Learners through Integrated Discussion Groups
805 Social Learning and Dynamic eLearning … Behind the Firewall

A Manager's Practical Guide to Implementing Social Learning

Wednesday, March 21, 2012 01:00 PM - 2:00 PM

Davenport University's internal learning technology group deployed a social learning community to a significant portion of its employee base, spread amongst multiple campuses in Michigan. One department that embraced the learning community was the admissions department. Admissions reps—a university's equivalent of sales reps—swap tips and best practices using Bloomfire's built-in Q&A mechanism. Managers can also post helpful materials, giving admissions reps what they need for success straight into their pockets.

eLearning Guild members know what social learning is in theory, and those who are looking to implement it want to hear from people who have been there and done that. Participants in this case-study session will learn how Davenport University is implementing social learning. You’ll get real-life knowledge from Davenport trainers who have been there and done that. You’ll also be able to use what you learn to pitch your supervisors and get internal buy-in.

In this session, you will learn:

  • How a real-life organization is doing social learning
  • How you can apply social learning to employee training
  • How to get organizational buy-in for social learning
  • What the journey to social learning looks like

Audience: Basic familiarity with social learning will be sufficient.

Josh Little
Armed with a degree in education, Josh Little has affected corporate America at SBC, Pfizer, and Stryker in sales, marketing, and training roles. In an effort to make a larger impact, Josh has since founded three unique companies: Maestro eLearning, Wellness Works, and Bloomfire. Each of these companies solves real problems and turbocharges organizational learning. Daily, thousands of people all over the world are able to interact with a revolutionary learning experience from one of these companies.
John Niedzielski
Assistant Director of Learning Technology
Davenport University
John Niedzielski oversees the design and development of eLearning programs, multimedia projects, and learning management systems that support Davenport University’s staff and faculty development initiatives. John has over 15-years of experience in instructional technology, graphic design, and Web management in a variety of industries including financial services, higher education, and manufacturing. John has led numerous technology-training workshops, served as guest lecturer for graduate-level courses, and has facilitated live Webcasts to global audiences.
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Using Blogs to Drive Both Informal and Formal Learning

Wednesday, March 21, 2012 02:30 PM - 3:30 PM

Organizations are looking for easy and inexpensive ways to drive informal learning and alert students to upcoming formal training opportunities. However, many organizations do not know where to start that process, or what it will cost. Blogs often make great informal learning sites. They are simple to use, flexible, and a free-to-low-cost solution. As they become more popular with learners, blogs become easy-to-use content management systems that allow non-technical people to post content online easily. Also, many free tools (plug-ins and themes) allow you to easily modify blogs.

Participants in this case-study session will hear how SunGard is using informal-learning sites to promote formal learning. You’ll get numerous ideas on how to create blogs, both as informal-learning sites and as drivers of more formal learning. You’ll learn the types of content to which students will respond; with the focus on usable, effective, and inexpensive-to-build blogs.

In this session, you will learn:

  • How to set up a blog as an informal learning site
  • How to internally promote an informal learning site
  • How to promote formal learning from an informal platform
  • How to use tracking to determine the value of an informal learning site
  • How to avoid potential downfalls when setting up a blog as an informal learning site

Audience: Novice-to-intermediate participants. A basic understanding of the Internet, Web browsers, and informal learning would be beneficial, but is not required.

Walter Wimberly
LMS Administrator
SunGard Public Sector
Currently, Walter Wimberly oversees daily operation of the LMS system, develops custom enhancements to the LMS, and oversees the creation of on-demand content to be added to the LMS. Previously Walter worked as a full time professor, teaching Web and Multimedia Design. He also works with small and start-up companies, helping them develop their online presence.
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Integrating Social Media into Your Learning Strategy – Local Success Stories

Wednesday, March 21, 2012 04:00 PM - 5:00 PM

This session offers case studies describing how Kaiser Permanente (KP) included social media in their learning strategy for two projects. In the first project, Articulate training, they were looking for a way to improve the content development and delivery for Articulate. KP saw a steady increase in the number of learners needing training, but having only one instructor who could deliver training and provide ongoing support was a constraint. In the second case study, they had project managers of all knowledge and skill levels, who did not have training or support for their professional development.

For each study, session participants will learn the situation, the challenges, what KP did as a solution, the results, and the lessons learned. You will see best practices and the strategies used to encourage adoption of Social Media into training programs.

In this session, you will learn:

  • How Kaiser Permanente's Learning Solutions team uses social media
  • Best practices for using social media in your learning strategy
  • Strategies to encourage adoption
  • How to start and effectively implement social media into your training programs

Audience: Participants should have a general knowledge of social media and its functions.

Jona Titus
Sr. Instructional Designer
Kaiser Permanente
Jona Titus is a Senior Instructional Designer with more than 10 years’ experience in instructor-led and Web-based course design, social media, and development for the High Tech markets. Jona holds a Master's Degree from Washington State University in instructional design and educational technology. She is fluent with design tools, multimedia applications, and Web-authoring applications, and she has a proven ability to develop dynamic and effective online courses.
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A Practitioner's Guide to Starting an Employee-driven Learning Culture

Wednesday, March 21, 2012 04:00 PM - 5:00 PM

There is strong interest in creating a social learning culture where employees are empowered to share the expertise they have acquired during their daily work, yet there is very little guidance on how to actually do it. You need to know where to start, the requirements for a successful launch, and best practices, but real hands-on, descriptive guidance is missing. In this session you will learn from someone who has a proven record and experience gained over the last four years running Microsoft’s Academy, a social-learning initiative consisting of a “YouTube of the Enterprise” with 100,000 downloads per month. It is where 70,000 employees generate more than 10,000 pieces of content per year to share with their peers. Microsoft’s average cost savings per year are $17 million, and this is growing year on year as the Academy becomes pervasive around Microsoft globally. The Academy is the largest social learning program in North America.

Participants in this session will learn how to incorporate social media for learning and knowledge dissemination within an organization, how to successfully launch an employee-based learning culture and program, and tips, tricks, and examples based on real experience.

In this session, you will learn:

  • Practical guidance to initiate an employee-generated learning culture
  • The steps needed for a successful launch
  • The business case for creating an employee-generated learning culture
  • The benefits, such as a more nimble organization, better connected workforce, and talent discovery

Audience: Intermediate participants should be generally familiar with traditional forms of learning and what social learning is.

Michael Kada
Michael Kada is a pioneer with a proven record in the social-learning and knowledge-management space, with over 10 years’ experience in traditional and informal/social learning. Prior to founding QuantumVerse in 2012, Michael managed Microsoft Academy, the largest social-learning program for employees in North America. Microsoft Academy consists of a “YouTube for the Enterprise” and social-networking capabilities that enable employees to learn and share their expertise and to connect with each other. The academy is where 90,000 employees generate more than 12,000 pieces of video and webinar content with their peers, and garnered a number of internal and external awards.
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Effective Social Media Uses for Organizational Onboarding

Thursday, March 22, 2012 10:45 AM - 11:45 AM

On-boarding of new employees is critical for both employer and employee, and can be a taxing operation for key staff of geographically dispersed employees. Collaborative tools such as blogs and micro-blogs can aid in increasing engagement with fellow employees, maintaining manager-level contact throughout a start-up period, leverage organizational expertise, and extend training and development initiatives.

In this session, participants will learn about the implementation of social media tools to quickly build community, create collaborative nurturing environments, and enable expert sharing. These tools help to reduce on-boarding and initial training durations, maintain morale through community development, improve the capture of formative evaluation data, and connect senior knowledge experts with novices.

In this session, you will learn:

  • How to use SharePoint Blogs to encourage collaboration for geographically dispersed new hires
  • How to create asynchronous training extension (knowledge checks)
  • About the steps to implement a successful slow-growth strategy for implementing social media tools  in the organization
  • How to use micro-blogging tools like Yammer to more quickly ramp up new employees

Audience: Novice-to-intermediate participants should be familiar with social media concepts and social learning foundations.

Mark Britz
Sr. Manager of Onsite Learning Events
The eLearning Guild
Mark is the senior manager of onsite learning events at The eLearning Guild. Prior to joining The eLearning Guild, he had worked over 15 years designing and managing learning solutions with organizations such as Smartforce, Pearson Digital Learning, the SUNY Research Foundation, and Aspen Dental Management. His work and writing have been highlighted in the books Revolutionize Learning and Development: Performance and Innovation Strategy for the Information Age and The Social Learning Handbook. He is an active local ATD board member and contributing writer for the 70:20:10 Forum. Mark regularly presents and writes on his Learning Zealot blog about the use of social media for learning, collaborative networks, and organizational development.
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Back to Basics: Using Social Media in a Blended Delivery Program

Thursday, March 22, 2012 01:00 PM - 2:00 PM

Building a community of practice after a learning event is critical to the learning transfer and development of skills. Many learners are not familiar with personal learning networks, or PLNs, and consequently miss out on opportunities to further develop critical business and management skills such as coaching. Social media is a platform for the delivery of learning and developing of these communities of practice, but many instructional designers do not know how to engage the learner and encourage the development of the PLNs.

Participants in this case-study session will learn the needs analysis, design, development, and implementation of the coaching-development program, and you’ll review the key learnings from the program. This program addressed the need to incorporate activities into the design of the program to build a community of practice with remotely based coaches using social media. 

In this session, you will learn:

  • The considerations when incorporating a social media platform into a program
  • The activities that engage and encourage participants to use social media platforms
  • The benefits of using social media
  • The details of a blended learning case study where social media was a component

Audience: Novice participants.

Stephanie Daul
Learning Consultant
Stephanie Daul, an independent learning consultant, researches new learning and knowledge technologies and techniques. She also designs performance-improvement solutions for traditional classroom instruction, eLearning, and virtual sessions. As a consultant, Stephanie creates virtual synchronous and asynchronous learning experiences from analysis through implementation. She has designed and implemented over a dozen gamified learning experiences and educates others on learning techniques that use new technologies, including mobile, QR codes, and xAPI. Stephanie is also the author of ASTD’s Game Design for Learning.
Megan Marcello
Learning Development Consultant
W.W. Grainger
Megan Marcello has worked in the Learning and Development field in the role of operations, program management, and learning consulting. Her broad experiences have enabled her to successfully develop business relationships with eCommerce, Direct Marketing, and Customer Service organizations. In her current role, she is responsible for the training of employees on the new customer-facing Website. Megan holds a B.S. degree in Psychology from Illinois State University.
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Social Learning: Engaging Learners through Integrated Discussion Groups

Thursday, March 22, 2012 02:30 PM - 3:30 PM

Social learning is gaining widespread popularity, especially in the use of collaboration and communication technologies. American Bankers Association has developed an instructor-led online training program that effectively integrates asynchronous discussion groups as a key component of learning. This creates a tandem training experience with the convenience and efficiencies of self-paced online training, but not at the cost of relational learning.

This case-study session will give participants an overview of ABA’s highly rated multi-week online courses that give learners access to a fully integrated learning experience comprised of readings, assignments, and tests and keeps them actively engaged in their learning through vibrant class-discussion groups. You’ll learn guidelines that you can follow to create instructor-led online courses with the ability for learners to share ideas and ask questions of their instructor and peers across the country when it best suits their schedules.

In this session, you will learn:

  • Why it is important to engage the learner in an online course
  • How to effectively seed a discussion with a discussion-activity question
  • What strategies you can use to encourage learner participation in class discussions with peers and the instructor
  • How to prepare instructors to successfully moderate and manage vibrant online discussions surrounding online course activities

Audience: Intermediate designers, developers, and managers who possess basic instructional design skills.

Maureen Kenney
Senior Manager, Distance Learning
American Bankers Association
Maureen Kenney has worked for more than 20 years in training and education, initially as an instructional designer for classroom instruction, then as a developer of self-paced and instructor-led online training, and most recently as manager of American Bankers Association’s instructor-led online efforts. She holds a Master's degree in instructional design.
April Faulk
Senior Director of Learning Technology
American Bankers Association
April Faulk is responsible for eLearning development technology and engineering at American Bankers Association and for leveraging the technology features of the LMS to publish ABA courses, curricula, training materials, and certification programs. Her background includes instructional design, LMS database architecture, and eLearning technical standards as well as system analysis which she effectively applies to manage ABA’s eLearning deployments to more than 3,000 client sites and over 130,000 students. She also manages ABA’s learning-object library for eLearning and print publications, as well as ABA’s internal content development architecture and process protocols.
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Social Learning and Dynamic eLearning … Behind the Firewall

Friday, March 23, 2012 08:30 AM - 9:30 AM

Social Learning brings a lot of opportunity and challenge to the table when it comes to learning. Are your employees blocked from interacting on Facebook or LinkedIn due to a firewall and legal department? Is your learning content static and non-engaging? Does your organization nurture a true learning community? Are you interested in leveraging the knowledge of multiple subject matter experts, with minimal effort and cost? If you answered “yes” to any of these questions, this session is for you.

This session will show participants how to make eLearning accessible, encourage participation from various users, and provide an interactive platform. This is easy to do through the synergy between Microsoft SharePoint and Articulate Rapid eLearning. SharePoint extends the life of your learning courses by incorporating threaded discussion forums, Wikis, and document libraries, all tied to your eLearning module in real time. You’ll learn how to connect SharePoint Web services with Articulate training modules, thus creating a dynamic learning environment. Participants with SharePoint and Articulate skills will learn how to employ a tool they can use immediately at their workplace.

In this session, you will learn:

  • How to incorporate outside Web services into Articulate courses
  • How to apply different SharePoint Web parts to your particular training needs
  • How to familiarize yourself with different options to make your training material more compelling
  • How to create dynamic data sources
  • How to maintain and administer the data sources you create

Audience: Intermediate to advanced participants with some Articulate presenter knowledge.

Monica Savage
Obsidian Learning
Monica Savage is the president of Obsidian Learning. Her 16 years of experience in variety of industries have given her a structured yet flexible approach to efficient organization and successful management of complex processes and organizations. Her master’s degrees in Chemistry and Chemical Engineering add depth to many of Obsidian’s scientific and technical projects. Her straightforward, collaborative approach to communication—both internally and with customers—and her creative problem solving abilities have been fundamental to Obsidian’s delivery of out-of-the box ideas and projects on time and on budget.
Cory Casella
User Experience Designer
Alden Systems
Cory Casella is a user-experience designer for Alden Systems; he also contracts through Obsidian. A design professional with a passion for communicating complex ideas through simple and elegant designs, Cory has been animating since middle school when he used the pages of his textbooks. Now he brings his lifelong passion for animation and design to the business world through eLearning, graphic design, and programming.
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