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by Jane Bozarth

Needs assessment is critical to success in instructional design, but it is often left out for no good reason. (Expediency is not a sufficient excuse.) Here are a baker’s dozen of questions to ask.

Column   |   September 2, 2014
5    0

by Art Kohn

Neuroscience has learned a lot about the way that the brain processes visual information. This article provides insights into the two distinct visual systems that operate concurrently and independently. Understanding these systems and how they work will provide instructional designers with important information bearing on ways to increase comprehension, retention, and transfer.

Column   |   August 14, 2014
24    5

by Marc Rosenberg

We hear a lot about giving the learner something to do through interactivity and we hear a lot about engaging the learner. They are not the same thing. Interactivity does not necessarily create engagement, and engagement does not necessarily require overt interactivity. Learn about the difference here, and about the “Four T’s of Engagement.”

Column   |   August 12, 2014
64    3

by Jane Bozarth

“What gets measured gets done” and “If you don’t measure it, you can’t improve it” are two management maxims that have been around so long nobody is sure who said them first. But what is certain is that it’s not as simple as just starting to measure something. Here are two questions that will help you avoid bad measures.

Column   |   August 5, 2014
15    3

by Art Kohn

Much of what we communicate in eLearning and other kinds of teaching relies on the written word. Many instructional designers worry that learners may be poor readers and so try to “write down to their level.” Is this the right approach? Is reading ability even a problem? Or is the problem our approach to writing? Here are some guidelines that may surprise you.

Column   |   July 17, 2014
23    1

by Marc Rosenberg

Selling performance support comes with unique challenges. Whether you are just getting started or have some performance-support experience under your belt, here are ten approaches to employ when planning to sell a performance-support project.

Column   |   July 8, 2014
9    1

by Jane Bozarth

Professional development—our own, personal, professional development—is one of the most important things we can invest in. This isn’t a matter of paying money, necessarily, but of paying time and attention on a regular, even daily, basis to consciously becoming better at what you do. How? Reflective practice. Reading this column could be the best thing you do for yourself today.

Column   |   July 1, 2014
32    2

by Mark Lassoff

Mobile devices often have much less on-board storage than laptop and notebook computers, and mobile apps often need to interact with real-time data from online sources. These facts often apply to eLearning as well as business apps. Here’s how to take advantage of real-time data to improve your eLearning designs!

Column   |   June 19, 2014
5    0

by Art Kohn

Researchers have reported that the average attention span of American adults has dropped, possibly to even as little as five minutes. Is this due, as other researchers suggest, to changes in the human brain, brought about by modern technologies such as television and the Internet? Maybe, maybe not. Art opens a discussion of what we know about helping people pay attention.

Column   |   June 12, 2014
30    1

by Marc Rosenberg

Focus groups can provide invaluable insight when used strategically for many analysis activities in the eLearning field, from needs assessment to usability to evaluating course effectiveness. Here is a complete, yet concise, guide to the what-when-how-who details that shape a focus group that will be a key resource for better decision-making.

Column   |   June 10, 2014
11    0