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Karl Kapp

Articles by Karl Kapp

The Gamification of mLearning (Part 3 of 3)  September 25, 2013

Cricket Communications was seeking improved and more innovative ways to reach the sales professionals working in its retail locations by introducing mobile-enabled learning games to their existing platform. Here is the story of their highly successful gamification initiative!

The Gamification of Sales Force Training  September 4, 2013

One of the struggles learning and development organizations have is keeping their sales forces up-to-date on new products and new product functionality. However, continually bombarding a sales force with online or stand-up courses can become burdensome. Here’s how Scott Thomas, director of product enablement for ExactTarget, approached this quandary.

The Gamification of Retail Safety and Loss Prevention Training  July 16, 2013

In spite of a robust store-level safety and loss prevention awareness program, employees were not retaining or operationalizing the learning. With over 19,000 employees undergoing the training, it was becoming important for Pep Boys to find a way to make the learning stick over a longer period. The answer may surprise you: games. Read about how they did it.

Once Again, Games Can and Do Teach!  March 4, 2013

In a recent article in Learning Solutions Magazine, “Why Games Don’t Teach,” Ruth Clark says it’s “not that games can’t teach, but that advocating games as a main or even frequent instructional strategy is misleading.” Karl Kapp disagrees and offers this counterpoint, including evidence from research showing that games are effective teachers.